Valerie Christensen, Chief Marketing Advisor
Valerie Christensen serves as the Chief Marketing Advisor for Specialized Property Management DFW and brings over 20 years of experience developing world-class marketing and PR strategies for global brands, national franchises, regional enterprises and start-up ventures as the CEO of RISE Strategic. Ms. Christensen has held major marketing roles for a number of national brands, including Sprint, where she served on the senior leadership team for the sales and marketing launch of the wireless division in Los Angeles as the market’s B2B marketing operations manager. She then led the marketing launch of two national maternity service brands and founded a company that operated four major-market franchises under these brands in Southern California. After selling the franchises and moving to Utah in 2007, she lead the Business Marketing and Public Relations Division for the loyalty marketing firm Access Development before joining the Property Management Business Solutions national operations as Vice President of Sales and Marketing. The franchise then became a client of her full-service marketing firm, RISE Strategic, in 2013, along with Specialized Property Management Dallas Fort Worth and other brands across the country. Valerie determines the strategic vision and marketing plans for the Dallas area and manages execution through a dedicated team of five consisting of marketing coordinators and writers.
Valerie enjoys travel with her husband and four children, and sings and tours with the Utah Chamber Artists. She received her BA in English, with honors, from Brigham Young University.